Baidu in China

As of July 2024, Baidu continues to dominate China and neighboring regions with a market share of 51.91 TP3 T. Do you know why Google can't dominate China?

One reason for this is the complexity of the Chinese language (e.g. words with the same spelling can have multiple meanings). In this regard, Baidu is undoubtedly better at handling queries, as it is specifically designed for Mandarin.

In addition, Baidu's search algorithm focuses more on the contextual relevance of local searches. Google, both commercially and technically, still seems to be struggling to display search results in Mandarin.

In addition, China's Internet censorship policies have made Baidu increasingly the preferred choice, as it has tailored itself to local regulations and needs.

In 2024 is halfway through the year, these major search engines, Bing's growth will inevitably bring pressure to Baidu, you guys say Baidu will not put out any killing moves?